Of course, the amazing Ann Handley kicked things off with a poem: Ann Handley A Love Poem for B2B Marketers by Ann Handley Author, Friend of Lee, B2B Marketing Poet Laureate Roses are red Violets are blue Are you, a blog reader, a B2B marketer too? Do you like SEO Analytics and Ads? All the basics of B2B! None of them fade. Me too my sweets! And don't forget the newsletters! What every organization needs… If they knew better. Jewelry Photo Retouching Service So kisses to you, my B2B friend. (And your violets of blue.) I'm glad you're in love... With B2B too. Ann really raises the bar when it comes to content and why not?
One of the great opportunities for the B2B marketing world is to break free from the status quo and mediocrity and embrace the content formats, styles, and stories that make experiences more meaningful (and less mechanical). So what do other top marketers love about B2B? Count the paths... "I'm in love with B2B buyer engagement. Jewelry photo Retouching Service You know, that feeling you get when your content/message really connects and serves. And you know that because they click to read the next related piece or comment and share or reach out with a question.
Makes my day! All. Alone. Time." Ardath Albee CEO & B2B Marketing Strategist Marketing Interactions Ardath Albee "I like that there aren't a lot of BS in B2B marketing - it's about solving problems. Unlike consumer marketing, B2B marketing is genuinely designed to improve people's working lives. helping them out Tequia Burt LinkedIn Blog Marketing Solutions LinkedIn Tequia Burt “What I love about B2B marketing is its precision. Jewelry Photo Retouching Service B2B - or any complex sale with multiple decision stages and stakeholders - has a wealth of data you can use to build analytics and machine learning models and gain a deep understanding of your customer.